Online Advertising

What Is Click Fraud?

What Is Click Fraud?

What Is Click Fraud? Are Your Competitors Or Bots Wasting Your Ad Budget? If you’re running pay-per-click ad campaigns on platforms such as Google, in this day and age, your campaigns are likely affected by click fraud – and it’s consuming your budget!  Below we’ll uncover the dark realm of click fraud, ad fraud, click …

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The Top Key Performance Indicators For Digital Marketing

The Top Key Performance Indicators For Digital Marketing

The Top Key Performance Indicators For Digital Marketing How do you know if your digital marketing efforts are paying off? You can determine that with the right KPIs or key performance indicators. The right KPIs can help you determine much more objectively if you’re doing things right, and it will help you know what’s working …

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Best Tips To Advertise Your Family Law Firm On Facebook

Best Tips To Advertise Your Family Law Firm On Facebook

Best Tips To Advertise Your Family Law Firm On Facebook Marketing your law firm on Facebook makes a lot of sense. Facebook has, as of the 2nd quarter of 2019, over 2.2 billion active users per month. People spend more time here than on YouTube or Amazon. It’s simply the most popular of all the …

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5 Easy Ways To Attract More Business Online

5 Easy Ways To Attract More Business Online

5 Easy Ways To Attract More Business Online So you want to attract more business online? Here are some ways to do it: Make sure your website makes a great first impression. People look at websites the way they look at people’s attire, posture, looks, and accent. People make snap decisions all the time, and …

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Social Media, PPC, or Both? Which Online Advertising Strategy Will Work for You?

Social Media, PPC, or Both? Which Online Advertising Strategy Will Work for You?

Social Media, PPC, or Both? Which Online Advertising Strategy Will Work for You? The internet may have now created a lot of ways for businesses to reach their target market but it has also generated a constant conundrum. With so many avenues to use, choosing which ones to use can be a bit confusing. All …

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Great Ways To Make Your Online Videos More Effective For Business

Great Ways To Make Your Online Videos More Effective For Business

Great Ways To Make Your Online Videos More Effective For Business It’s undeniable that videos make for a very compelling marketing and advertising tool. Tens of millions of people go on YouTube daily and the majority of Google searches involve video results. Experts predict that 80% of all Internet traffic will be video by 2021. …

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Top 5 Reasons Why Advertising Through Organic Search Alone Is Insufficient

Top 5 Reasons Why Advertising Through Organic Search Alone Is Insufficient

Top 5 Reasons Why Advertising Through Organic Search Alone Is Insufficient When Google came out and became the default search engine for everyone, marketing experts realized the value of getting on Google search results. That’s because practically everyone uses Google to find things, including products to buy, restaurants and shops to go to, and services …

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Top “Must Monitor” Digital Marketing KPIs

Top “Must Monitor” Digital Marketing KPIs

Top “Must Monitor” Digital Marketing KPIs How do you know your digital marketing strategy is working? How do you find out which aspects must be emphasized and which ones need to be modified or even removed entirely? To understand all these, you need to monitor various key performance indicator (KPIs). These KPIs will give you …

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Best Facebook Marketing Tips For Criminal Defense Lawyers

Best Facebook Marketing Tips For Criminal Defense Lawyers

Best Facebook Marketing Tips For Criminal Defense Lawyers It’s absolutely criminal if you run a business and you neglect to run a marketing and advertising campaign on Facebook. It’s a widely acknowledged fact that Facebook is extremely popular, with billions of people visiting this platform every month. Facebook users in the US are especially engaged, …

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